by James Bardsley | Feb 8, 2023 | Grow, Research, Technology
With AI text becoming increasingly popular you’ve probably wondered (like the rest of us) how easy it is to detect. Our Data & Engineering team set out to answer the question of how accurate AI text detection tools actually are, and whether we can bypass them. AI...
by Benoit Weber | Feb 7, 2023 | Digital Marketing News, Google, Google Marketing Platform, Technology, Understand
Google has recently sent out an email to all Universal Analytics users stating that “We’ll soon configure Google Analytics 4 for you” but should you let them? The short answer is no. Google has rolled out this solution, however, they don’t even recommend taking this...
by Kirsten Tanner | Dec 16, 2022 | Google, Google Marketing Platform, Technology
A lot of interesting things happened with the launch of the December 2022 link spam update, E-E-A-T, new Google search refinements, and more. ICYMI, here’s what happened at Google This Week. Continuous Scroll to Desktop Search Results December 2022 Helpful Content...
by Kirsten Tanner | Dec 2, 2022 | Google, Google Marketing Platform, Technology
A lot of interesting things happened at Google this week with a new AdSense ad format called side rail ads, new metrics to GA4 reports, and more. ICYMI, here’s what happened at Google This Week. New Metrics to GA4 Reports Updated D&V360 Account Level Suspensions...
by Kirsten Tanner | Nov 25, 2022 | Google, Google Marketing Platform, Technology
A lot of interesting things happened at Google this week with Google’s current & retired search ranking systems, policy circumvention, and more. ICYMI, here’s what happened at Google This Week. Google’s Guide to Current & Retired Ranking Systems...
by Kirsten Tanner | Nov 11, 2022 | Google, Google Marketing Platform, Technology
A lot of interesting things happened at Google this week the global launch of target frequency for YouTube campaigns, custom dimensions in GA4 reports, deprecation of similar audiences, and more. ICYMI, here’s what happened at Google This Week. Server-side Tagging...
